Meet Eric — Burnout Coach for Purpose-Driven Leaders
If You’re Reading This, Something Prompted You.
If you’re a leader — a founder, an executive, or someone carrying real weight — who’s succeeding on paper but running on empty underneath, you’re in the right place. Most leaders I work with aren’t failing. They’re just exhausted from holding it all together. Weekends are for crashing, not living. Family gets the leftover version. You keep telling yourself you’ll rest after the next launch, the next quarter, the next one more thing. After 20+ years inside high-growth teams—11 of them in corporate healthcare—and supporting leaders within Fortune 100/500s and nonprofits, I burned out badly enough to leave in 2022. What I learned rebuilding my own life is now the SIGNUP! POWER Method. This is coaching, not therapy. It’s focused on who you’re becoming and how you lead—not just how you feel. And it’s built for people whose calendars are already full.
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The Credentials
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Board-Certified Leadership & Wellbeing Coach (NBC-HWC) — the highest credential in health and wellness coaching in the U.S.
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Former AVP of Training & Development — 11 years in corporate healthcare, including senior L&D leadership at American Addiction Centers before leaving corporate in 2022.
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Founder, SIGN UP! Wellness — building the SIGNUP! POWER Method and coaching leaders full-time since 2022.
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Author — SIGN UP!: 10 Interactive Lessons to Take Your Goals From Starting Line to Finish Line (Amazon, Audible, Walmart).
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Faculty — Adjunct instructor at AFPA American Fitness Professionals & Associates, teaching the next generation of NBC-HWC candidates.
The Work, By The Numbers
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2,000+ leaders coached and trained, U.S. and internationally
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4.8 / 5 client satisfaction · 80%+ repeat or referral rate
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25% reduction in new-leader onboarding time at scale
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90%+ training completion with measurable performance & trust gains
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Co-developer of Project Liberate—health-equity curriculum advancing 48 Black queer-led businesses
As Featured In
Our Clients Say
 "Eric helped me recognize my potential, slow down, and make a doable plan." –Dorris Walker Taylor, Author & Speaker |  “Eric helped me to see health holistically and show grace when I need to pivot. ” – Tyquan Morton, Film Director |  Jennifer came to me overwhelmed by burnout and life changes. Through the SIGNUP! POWER Method, she now has renewed routines, endless energy, true work-life balance, and a voice that empowers herself and others. The change is real and it sticks. –Jennifer, Non-Profit Leader |
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Why I Do This
I spent 11 years in corporate healthcare, watching brilliant, mission-driven leaders trade themselves piece by piece for the work.
I did the same thing. When I finally burned out badly enough to leave in 2022, what I had to learn—how to rebuild energy, identity, priorities, and rhythms that actually last—became the framework I now teach.
I’m not selling motivation. I’m not selling hustle. I’m not selling wellness as weakness. I’m here to help you perform at a high level without paying for it with your health, your family, or the version of yourself you actually like.
After nearly 4 decades in Nashville, I recently moved to Columbus, Georgia—a smaller city with a real pace of life. I still work with leaders across the country virtually. If you’re in the Columbus, Fort Benning, Auburn, or LaGrange area, in-person is possible too.
